Interio by Godrej, a leading furniture brand from the Godrej Enterprises Group, has announced the launch of its new store in Jatani, Khurda, further strengthening its retail presence in Odisha. Spread across 1,700 sq. ft., the new store brings furniture solutions closer to consumers in the region, offering a selection for homes and workplaces.
Speaking on the launch, Dr. Dev Narayan Sarkar, Senior Vice President and Head of Consumer Business, Interio by Godrej, said, “Our new establishment in Bhubaneswar reflects our continued commitment to bringing thoughtfully designed, high-quality furniture solutions closer to consumers. The showroom offers an immersive shopping experience, where customers can explore a diverse range of styles, designs and features, complemented by personalized guidance. The goal is to foster a welcoming and inspirational atmosphere, empowering customers to make well-informed choices. Owing to the strategic location of the store and Interio’s strong and growing brand recall in the market, we expect the store revenues to touch INR 80 lakh by FY27. With the opening of this new store, Interio by Godrej has expanded its footprint in Bhubaneshwar, Odisha, where it has a significant customer base. We plan to open another 12 outlets in the state by the end of FY27 and aim to grow by 20% CAGR in the next three years in the state. We also expect revenues to reach INR 80 Cr for the complete state and INR 450 Cr for the Eastern region.”
The new store is located at Jatani Town, near key landmarks such as NEIGER, the upcoming new airport at Arugul and IIT Arugul. Situated near the East Coast Railway Headquarters, the store is positioned in the emerging new market areas and is well placed to serve the growing consumer base in and around Jatani.
The new store showcases a curated range of furniture across Living, Bedroom, Dining, Home Storage, Mattress, Kitchen and Office Furniture categories. The portfolio is designed to cater to diverse consumer requirements, offering solutions across different spaces, styles and functional needs. Customers can explore the range at the showroom and receive personalized guidance to make informed furniture choices. With the launch of its Jatani store, Interio by Godrej continues to expand its retail footprint across emerging markets while bringing its thoughtfully designed furniture solutions closer to consumers in Odisha.
As part of the launch, customers can also avail the Mid-Year Makeover offer, with up to 30% off on furniture, along with additional benefits.
